Wednesday 9 September 2009

The Kitchen




The majority of my summer, I have spent working as a waitress at 'The Kitchen,' Parsons Green, situated locally to where I live. Run by a Michelin star chef, named Thierry, people of all ages are invited to come and prepare delicious everyday gourmet meals which are then neatly packaged in order to take home.

In addition, there is a small cafe at the front, serving freshly baked cakes, scrummy sandwiches, freshly squeezed juices and coffees. This is where I play my role as the waitress.

The friendly, welcoming atmosphere is why I enjoy working at the kitchen. Situated in a residential area full of families with small children, you become familiar with the 'yummy mummy's' coming in for their morning skinny cappuccino, and the two free-lance graphic designers taking time out over lunch for the Kitchen's 'special sandwich of the day.'

Moreover, on starting work at the kitchen, i was immediately drawn to the beautiful packaging design. Everything from the business cards to the take-away packaging, and the window display is so effective. In particular, the typography is something that stands out the most, with its tight fitting, varied and laminated design, it conveys the kitchen's raw, sophisticated style and the quality to the product. Its simplicity is so effective in portraying the good honest food and the friendly, laid back atmosphere we have at the kitchen.





http://www.visitthekitchen.com/

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